WTTW, Chicago’s PBS station

As Chicago’s PBS station, WTTW is committed to producing and presenting trusted content fueled by a distinctly Chicago sensibility. Last year, they served 5 million broadcast viewers and 8 million digital audience members with national PBS programs, as well as local productions that seek to address the region’s challenges. These include the documentary series Chicago Stories, as well as FIRSTHAND, a multiplatform initiative exploring complex social issues through a personal lens.

Each year, WTTW reaches 66% of households in the region with children aged 2–11, and PBS stations reach young learners in underserved communities more than any other children’s network.

WTTW Kids supports early childhood education by meeting children where they are and providing families with programming and resources that promote playful learning. Through WTTW Kids, the youngest members of the community — from future authors to tomorrow’s zoologists — develop essential socio-emotional and cognitive skills. It is worth noting that:

• 29% of the local WTTW Kids audience reports income under $25,000
• 62% of the local WTTW Kids audience identifies as Black and/or Hispanic

WTTW presents the full PBS Kids lineup — free, high-quality children’s programming developed alongside educators to yield a lifelong impact. Their WTTW Kids broadcasts include tentpole series such as Arthur and Sesame Street, as well as new additions including, Alma’s Way, which celebrates and explores the thinking process through the adventures of 6-year-old Alma Rivera, and Donkey Hodie, a puppet series inspired by the quirky, funny side of Fred Rogers.

For more information about WTTW, visit www.wttw.com.